Investors closely watching this space would benefit from a deeper understanding of the current innovations and opportunities in the plant-based protein market.
There are several factors driving the shift toward plant-based protein.
It isn’t just that people care about doing business with ethical brands. Consumers also want healthier and more sustainable alternatives to meat, processed and otherwise. People are now more keenly aware of the impact animal agriculture has on the environment, just as they are increasingly calling for an end to inhumane practices such as factory farming.
The ingredients are currently undergoing regulatory approval.
Canola and seaweed have also emerged as alternative sources of plant-based protein. Other potential sources include algae, sunflower, chickpea, sorghum and amaranth. Mycoprotein also shows great promise as a market segment.
But the benefits of lupin beans extend beyond their protein content. They are also high in dietary fiber, with 18.9 grams per 100 grams of beans. This high fiber content contributes to gut health and aids in digestion, while also providing a feeling of fullness that can assist with weight management.
Furthermore, the environmental footprint of growing lupins is relatively low, making them a sustainable choice for those looking to reduce their impact on the planet. Innovations in food production technology can further optimize lupin’s potential as a tasty, nutrient-rich, sustainable plant-based protein source.
The plant-based protein market is quite diverse and can provide investors with a variety of investment options.
The company’s proprietary technology addresses some of the challenges facing the plant-based protein market by creating neutral-tasting plant protein ingredients, allowing for the production of plant-based food products without artificial additives and improving the sustainability credentials of food manufacturers.
Branding itself as Australia’s number one plant-based meat company, V2food provides a huge selection of plant-based meat replacements, from sausages and burgers to mince, ready-made meals, tenders and schnitzel. The company also regularly shares recipes to provide inspiration to customers. Although it’s currently privately owned, the company is still an excellent example of what a sound investment looks like, offering a strong value proposition, diverse product portfolio and clear mission.
Plant-based protein has come a long way over the past several years, and is only expected to grow with an evolving consumer trend toward more sustainable and healthier protein alternatives. Investors interested in adding sustainable assets to their portfolio would do well to pay attention to this product category.
This INNSpired article was written according to INN editorial standards to educate investors.
INN does not provide investment advice and the information on this profile should not be considered a recommendation to buy or sell any security. INN does not endorse or recommend the business, products, services or securities of any company profiled.
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